ECPA's Rush To Press

Wayne Hastings Named Senior Vice President
of Marketing and Research & Development


Morgan Canclini

NASHVILLE, Tenn., July 8, 2015 – Wayne Hastings has joined the Worthy Publishing Group as Senior Vice President of Marketing and Research & Development. Hastings served as a Sr. Vice President of Marketing at Thomas Nelson, after which he was promoted to Sr. Vice President and Publisher of Bibles, Reference & Curriculum. In that role he led the development of best-selling and award-winning products, including the Chronological Study BibleThe Word of Promise Audio Bible, and the Million Bible Challenge campaign. 

Hastings served as Associate Executive Editor and marketing consultant on Worthy’s best-selling Jeremiah Study Bible that has sold nearly 300,000 copies in only its first two years. 

“Worthy is enormously privileged to have a gifted professional like Wayne join our team,” said Byron Williamson, President and CEO of the Worthy Publishing Group. His experience in marketing and as a publisher, as well as the retail and wholesale side of the book industry at the Parable Group and Spring Arbor, allow him to bring a wealth of insight and expertise to our rapidly growing company.” 

Hastings will work with Worthy’s marketing team, including marketing managers Caroline Green and Heather Hulse, as well as Director of Public Relations, Morgan Canclini. This marketing group supports Worthy’s trade book program as well as the Inspired, WorthyKids/Ideals, and Ellie Claire imprints. 

I am excited to join the Worthy Publishing leadership team,” said Hastings. “I believe strongly in their mission of helping people experience the heart of God and look forward to the opportunity of serving their authors and customers. I am also thrilled to be a part of a growth-oriented company and that is effectively engaging readers with life-changing content. 


Worthy Publishing Group (www.worthypublishing. com) is a privately held, independent voice in inspirational publishing, based in Nashville, Tennessee. Worthy has four divisions: Worthy Books publishes a broad spectrum of genres, including current events, pop culture, biography, fiction, spiritual growth, and Bibles. WorthyKids and its Ideals imprint create colorful, interactive children’s books for ages 2 to 8, including VeggieTales and Berenstain BearsEllie Claire produces beautifully crafted journals, gifts and paper expressions. And Worthy Inspired publishes felt-need inspirational and devotional books.