ECPA's Rush To Press

Thomas Nelson Names New Vice President of Marketing
Michael Aulisio promoted to vice president
of marketing for Gift Books

Stefanie Schroeder
Senior Publicist

(Nashville, Tenn.) – Thomas Nelson announced today that Michael Aulisio has been promoted to vice president of marketing for Gift Books. Aulisio joined Thomas Nelson in October 2010 as director of marketing.

Aulisio has led marketing campaigns for popular gift books, including the #1 bestseller Jesus Calling by Sarah Young, Every Day in His Presence by Charles Stanley, Hope for Each Day by Billy Graham, Savor by Shauna Niequist, and 5 Minutes with Jesus by Sheila Walsh. 

His direction has led to many awards, including the Evangelical Christian Publishers Association (ECPA) Book of the Year for Jesus Today by Sarah Young and Inspirational Book of the Year for He Walks Among Us by Richard and Renee Stearns. As a result of his innovative marketing leadership, many titles have also earned ECPA platinum and gold awards for sales achievements of more than one million and 500,000 copies sold, respectively.

“Michael’s creativity, drive, and forward thinking are immense assets for our authors and our brands,” said Laura Minchew, senior vice president and publisher of Gift Books, Tommy Nelson®, and New Media at Thomas Nelson. “He is strategic and intentional, especially with the market research that he incorporates to target new audiences and to generate the best response for our marketing dollars.” 

Before joining Thomas Nelson, Aulisio worked for The United Methodist Publishing House. He worked at Vanderbilt University as coordinator of alumni relations, where he executed events at more than 70 cities across the country. Aulisio received a Bachelor’s in marketing from the University of Scranton and an MBA from Lipscomb University. He is on the board of directors for Fifty Forward in Nashville and the recognition committee for the Evangelical Christian Publisher’s Association.


About Thomas Nelson: Thomas Nelson is a world leading publisher and provider of Christian content and has been providing readers with quality inspirational product for more than 200 years. As part of HarperCollins Christian Publishing, Inc., the publishing group provides multiple formats of award-winning Bibles, books, gift books, cookbooks, curriculum and digital content, with distribution of its products in more than 100 countries. Thomas Nelson is headquartered in Nashville, TN. For additional information visit