2022 Social Media Trends and Tips to Expand Your Reach

Social media platforms are a great place to reach and engage your Christian target audience. To effectively use social media in 2022, choose the best platform for you and stay up to date with social media trends to ensure you’re utilizing the platform to its fullest potential. It’s better to do one or two platforms with excellence than to do more and just be ok at them. Read on for social media tips to keep up with the trends. In…

Social Strategies That Add To Your Bottom Line

Written by Grace Aspinwall December 14, 2017 Christian ad agency christian social media strategy faith based marketing agency faith based social media strategy social media strategy social media tips

Social Strategies That Add to Your Bottom Line Public Relations Social Marketing Web & Event Network Media Buying Testimonials Marketing Tips Case Studies Having successfully worked in the social media space since 2007, just one year after Twitter was founded and three years after “The Facebook”, we take a big picture approach to Social Marketing here at FrontGate Media. 5 Social Strategies that will add to your bottom line… BUILD YOUR FOLLOWER BASE & ENGAGEMENT Start with…

Social Strategies That Add To Your Bottom Line

Written by Grace Aspinwall November 30, 2017 advertising Christian ad agency christian marketing and PR FrontGate Media Social Marketing social media marketing social media tips

Having successfully worked in the social media space since 2007, just one year after Twitter was founded and three years after “The Facebook”, we take a big picture approach to Social Marketing here at FrontGate Media. Let us share five key Social Strategies that will create results that add to your bottom line. BUILD YOUR FOLLOWER BASE & ENGAGEMENT Start from your Facebook business or personality page and build the audience to at least 1,000. You do need to…

How to Navigate Instagram’s New Features

Written by Grace Aspinwall April 19, 2016 branding and marketing tips faith based social marketing faith-based marketing faith-based social media frontgate media branding tips how to market on instagram instagram changes instagram news social media tips the new instagram feed

How to Navigate Instagram’s New Features There was a bit of criticism surrounding social media giant Instagram’s recent announcement regarding their news feed changes. Most users were upset that they would no longer be able to view posts according to the time they were posted (meaning they wouldn’t be able to see them in order), and businesses were frustrated that their posts wouldn’t be shown to readers who didn’t choose to manually “follow” their feeds. With all the proposed changes (which have…

How FrontGate has created Faith-based Social Media Success

Written by Grace Aspinwall April 14, 2016 Azusa Now Christian advertising Christian advertising agency christian advertising network Christian social media services facebook live faith based social marketing faith based social media services faith based social media success faith-based marketing FrontGate Media how to do christian social media social media social media success social media tips Thunderclap

How FrontGate has created Faith-based Social Media Success Remember when we used to talk about Social Media? 😉 Good times. Good times… NOW it’s all about Social Marketing! FrontGate’s social experience is unmatched having provided social services since 2007, back when new social media sites like Twitter turned one year old, and “The Facebook” turned three. We have grown, changed, and adapted at every step as Social Media became Social Marketing. Our Azusa Now Campaign Social Reach = 1,116,123! Our Faith-based Social…

What Faith-Based Marketers Can Learn From REI’s Black Friday Announcement

Written by Grace Aspinwall October 28, 2015 #optoutside black friday closures branding tips faith-based marketing frontgate media branding tips Krochet Kids marketing and branding in 2015 Noonday Collection REI social media tips

Recently, REI announced plans to close their nearly 150 stores on the biggest retail day of the year: Black Friday. The gutsy move shocked both businesses and customers alike but was met with resounding affirmation. In fact, the company’s Facebook re-post of an article announcing their closures received over 70,000 likes and over 40,000 shares. Their other posts about the same subject garnered similar numbers, begging the question, “What can we learn from their savvy marketing and brand stance”? Staying true…

7 Simple Things You Can Do To Build A Better Social Following

Written by Katie Nguyen June 4, 2015 Facebook FrontGate FrontGate Media gain followers how do I get people to follow instagram social icons Social Marketing social media social media tips Twitter

One of the most common questions we get asked at FrontGate Media is, “How do we get more people to follow us on Social media?” Today I want to give you 7 simple ways you can promote your social pages. 1. Add Social Links to your email signature. For that matter, everyone in your company should have a link to your social pages in their signature. Every person who encounters your company via email should be given the opportunity to…

Why is everyone picking on Facebook?

Written by Katie Nguyen May 11, 2015 better views on facebook posts Facebook FrontGate Media frontgate social media how do I get my facebook posts seen organic reach Social Marketing social media social media tips

Why is everyone picking on Facebook? Does it seem like people are seeing less of your page’s posts? It’s because they are. Facebook is moving the industry from organic results to paid results. At FrontGate, we say that we’re seeing the move from Social Media to Social Marketing. But before we go waving a finger at Facebook saying, “shame on you for trying to get money out of me”, let’s take a step back. Perhaps we should be saying, “Thanks for…

4 Things Social Media Can Do For You

Written by Katie Nguyen April 20, 2015 christian social media Christian social media services faith-based social media frontgate social media non-profit social media strategy social media for beginners social media marketing social media tips

You have a Cause to promote. You have a product that will change lives. A hope giving, life changing, God Inspired kind of thing that really makes a positive impact. If only everyone could understand what you are doing and the impact it has. If only they understood how many more people your organization could help if they got involved. How do you get the word out for EVERYTHING that you need to accomplish? You need buyers or donors. You need…

Marketing Trends for 2015 That You Need to Know!

Written by Scott A. Shuford January 25, 2015 advertising branding Christian advertising christian books christian media christian music Christian publishing Facebook faith based FrontGate Media social media tips

Hootsuite recently released an article about the most recent trends for 2015. With social media and content management ever-changing, it’s important to be aware of the coming round of shifts on the horizon. However, for those who are trying to market to the faith-based audience, the changes have to be tweaked a little more to fit our needs. Here are the things we think will be important for faith-based marketers in 2015 in the changing climate of social media: -Creating cohesive relationships…

Facebook is Changing Again… What it Means for Your Page!

Written by Scott A. Shuford December 17, 2014 changes in social media Facebook changes Facebook changing news feed FrontGate Media tips How to use the news feed social media tips

Facebook recently announced changes to its newsfeed, YET AGAIN. With the continual changes, you may be wondering what this means for your page, your brand, and your postings. Here’s the latest: What is happening? Facebook users have complained about the amount of promotional posts in their newsfeed. Facebook is going to cut back on showing these kinds of posts. The types of posts that users are frustrated with are: direct advertisements (i.e.: “buy this item”), posts that link to sweepstakes…

Marketing Tip: Posting on Social Media During the Holidays

Written by Scott A. Shuford December 12, 2014 blog tips pinterest social media social media tips when to post to social media

The holidays are notoriously busy times; people are in and out of their offices, on vacation, and are often drowning in emails from multiple sources. You may be wondering how to target your audience at such a hectic time. Wondering when to post on your social platform? We’re here to help! Recently, the AddThis blog did a study to determine the best times to post on social media during particularly hectic times. They found that the following windows are most appropriate…

Social Media Tip: Choosing Helpful Keywords

Written by Grace Aspinwall September 24, 2014 choosing keywords for a blog faith based branding Faith-based advertising hashtags help me choose keywords for my site How to choose good keywords How to select keywords keywords SEO help social media tips

Social media is an ever evolving medium, and one which flows through change quickly. Working in the Faith-based social media area, we have to keep up with these trends and changes, just like everyone else. A few years ago, research showed that “keywords” should be general, short, and directly related to the article you are posting. These days, a recent report from Mashable showed that the keyword process has changed. No longer are keywords that are general and short the best route to…

Christian Music Marketing Update – March 2014

Written by Scott A. Shuford March 25, 2014 case studies Christian advertising christian festival christian music christian women's conference faith based Feature Artist Featured Album FrontGate Media marketing tips media buying PR public relations social media tips

“As I thought about where to create impact that would expand our audience for LifeWay Worship, I immediately thought of FrontGate. Their leadership position in reaching worship leaders, musicians and music fans continues to deliver for us.” – Brian Brown, Sales and Marketing Director, LifeWay Worship. In this March issue of the Christian Music Marketing Update we bring you FEATURED ARTIST & SONG programs on iTickets, NewReleaseTuesday, Sonoma Christian Home and more.Also be sure to tune in our Marketing Tips, Specials, and News including the Spirit West Coast Festivals,…