What Will Facebook’s Newsfeed Redesign Mean for Brands?

Last week, Facebook announced a major overhaul of its popular newsfeed. In an effort to rid the site of clutter, Facebook CEO Mark Zuckerberg says the new design will provide users with their own “personalized newspaper.” The redesign, currently being rolled out to a small group of users, will provide a largely visual experience. According to The New York Times, 350 million photos are uploaded daily by individual users and brands, accounting for half of the mega social network’s posts. The growing popularity of specialized social sites like Instagram and Pinterest, where engagement centers around photo sharing, has inevitably contributed to the new changes at Facebook.