Special Offers: NewReleaseToday Celebrates 20 Years

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NewReleaseToday.com (NRT) is celebrating its 20th anniversary!  What started as NewReleaseTuesday.com in 2001 has become the industry-leading portal for Christian entertainment fans.  NewReleaseToday is the #1 trusted authority for their audience, a highly desirable demographic for Christian brands, products, services and causes who want to reach this dedicated, active Christian lifestyle audience on mobile and social platforms. “In the past two decades, the music industry has seen seismic shifts not only in overall style and production but also in how…

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Public Voting Now Open for the WE LOVE CHRISTIAN MUSIC AWARDS, NewReleaseTuesday.com’s Debut Awards Event

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ORANGE COUNTY, CA — Christian entertainment’s largest website, NewReleaseTuesday.com, in conjunction with Grand Canyon University, has announced nominations for the first-ever WE LOVE CHRISTIAN MUSIC AWARDS. Fans of Christian music are invited to help choose the winners by voting now through January 14, 2013 at www.theWELOVEAWARDS.com. Nominations in 24 categories represent an eclectic mix of the best Christian music artists and projects in the calendar year 2012, as determined by the nominating committee of industry professionals. Winners will be announced in early 2013 as part of an exciting live web-based event. (Details to be announced soon.)

NewReleaseTuesday.com Unveils New Christian Music Awards

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NewReleaseTuesday.com Unveils New Christian Music Awards Grand Canyon University co-sponsors WE LOVE Christian Music Awards geared toward the ‘digital age and social media audience.’ Orange County, CA — The largest online destination for Christian entertainment, NewReleaseTuesday.com, has announced its production of an all-new awards event, the WE LOVE Christian Music Awards. This 1st Annual awards show will take place in late January 2013. Described as “an awards show for the digital age,” the We Love Christian Music Awards will give…

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FrontGate Media’s Offer of the Week – Going Mobile Part One

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Happy Monday morning to our Christian media marketing and advertising friends! As you know, Monday means Special Offer Announcement, so let’s get right to it…

Business Insider recently released a chart showing the increasing spread of revenue distribution across the app world. The article concluded that “Mobile apps are not a ‘sink or swim’ proposition,” and “The changing revenue distribution of mobile apps reflects the proliferation of the app economy in the past two years, but also a repudiation of the idea that you need to be in the top 25 of the app store to make any money.”

What this means is that ALL apps have a better shot at distribution success over given a long-tail approach, whether they are for profit or free apps.

NewReleaseTuesday.com Announces Partnerships With Some Of The Biggest Brands & Names In Christian Events

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NewReleaseTuesday.com Announces Partnerships With Some Of The Biggest Brands & Names In Christian Events
Multiple Events Through 2013 Include Creation East/West Festivals, Girls Of Grace, Music With A Mission, Newsboys & The Rock & Worship Roadshow
Boise, ID – NewReleaseTuesday.com (NRT), the largest Christian entertainment site online and part of the FrontGate Media group, is preparing for a massive media blitz during the final half of 2012 and early 2013 that will put the site in front of over 750,000 event attendees as it celebrates its five-year anniversary since relaunching back in July 2007. Major partnerships have been announced including

FrontGate Media’s Offer of the Week – Christian Books Direct Email and Podcast

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Introducing New Opportunities For Authors & Books Through NewReleaseTuesday.com

The following is open to any publisher or author who purchases site-wide advertising from NRT’s Book Media Kit (excluding the Author of the Month program).

NewReleaseTuesday.com, In Partnership with Word Entertainment, Launches New Christian Music App for iPad and iPhone

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BOISE, ID – April 2, 2012 – NewReleaseTuesday.com (NRT), the largest Christian music site online, continues to push forward in mobile app development with the announcement of the site’s third application, “NRT Weekly,” designed for Apple’s industry leading mobile iOS platform. The app is available now as a free download through Apple’s iTunes Store and is optimized for the iPad as well as available for the iPhone and the iPod Touch. The app was developed in partnership with Word Entertainment—an entertainment company that represents some of the top names and brands in Christian music—and will feature exclusive ads throughout NRT Weekly, highlighting the latest projects and messages from Word Entertainment, as well as various national awareness campaigns throughout the year.

Top Christian Music & Entertainment Site Closes 2011 With Annual Treasure Hunt & New Ministry Opportunities For Members

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For the third year, NewReleaseTuesday.com (NRT) is offering a fun-filled and original holiday distraction with its annual NRTreasure Hunt. The interactive online game sends players on a quest to find 24 clues hidden across NewReleaseTuesday.com and partner sites that uncover a message worth NRTeam Points and prizes. Those who complete the hunt can unscramble a three word bonus clue good for points they can spend on free merch and music. They can also unlock hidden content, sponsored by Word Entertainment, that gets them an entry to win one of 8 incredible prizes like an Apple© iPad 2, a Playstation© 3 gaming system, an Amazon© Kindle Fire tablet, a Flip UltraHD Video Camera and one of four $25 iTunes© Gift Certificates.

Promotion: Advertising

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Over the last few columns, we’ve been talking about Promotion. Last time, we walked through a brief overview of Public Relations otherwise known as PR. Now we are going to talk about Advertising.

My philosophy on advertising is that in most cases, the goal of your ads should be Data Capture. You can read my blog on that topic at http://tinyurl.com/WhatYourAdShouldDo.

The key to all of advertising is to answer the following question for your target audience: What’s In It For Me? The person viewing your ad is fully tuned into WIFM.

The Rock And Worship Roadshow Selects NewReleaseTuesday.com As The Official Media Partner For The Tour

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Fresh off the successful launch of the Music With A Mission Tour which recently ended a 23-city run, NewReleaseTuesday.com (http://www.NewReleaseTuesday.com, NRT), the largest Christian Music website and part of the FrontGate Media group, will be joining THE ROCK AND WORSHIP ROADSHOW for the first time as the official media partner for both the upcoming fall leg as well as 2012’s annual spring tour.

THE ROCK AND WORSHIP ROADSHOW is preparing to start their second leg this year, hitting 12 markets throughout November with a stellar line-up that includes MercyMe, Jars of Clay, Disciple, Hawk Nelson, Matt Maher and Group 1 Crew. Talented rapper Trip Lee along with other artists will serve as the pre-show entertainment. This will mark the first time THE ROCK AND WORSHIP ROADSHOW will tour in the fall in addition to their annual spring trek.

NewReleaseTuesday.com Launches Monday Night Chats

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Christian music mega-site NewReleaseTuesday.com has announced the launch of Monday Night Chats – a live weekly online chat event that will allow fans the opportunity to interact with their favorite artists.

A different artist will be featured each Monday night, starting at 8:00pm EST and running for 30 minutes. The live chats will take place at www.NewReleaseTuesday.com/chat and the full sessions will also be archived on the site after each event.

The initial line-up has been announced:

NewReleaseTuesday.com To Be The Official Media Partner For Music With A Mission Tour Featuring Hawk Nelson

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The official media partner of the MUSIC WITH A MISSION TOUR is NewReleaseTuesday.com (NRT), the largest crowdsourced Christian Music website, and part of the FrontGate Media group. The Music With A Mission Tour web site will be fully integrated into NewReleaseTuesday.com which will also feature EXCLUSIVE VIDEO, AUDIO and INTERVIEWS from the artists and events all throughout the tour. A fan contest will also be announced at a later date. Interested organizations can contact FrontGate Media for additional site partnership opportunities.