The Importance of Video Color Correction

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As we are shooting video footage for our clients’ marketing and fundraising campaigns, or adapting client supplied video content for social or web use, our video production team often is asked about the phrase “color correction” and why it is so important from a media standpoint.  It has come up often enough that we decided we should blog on it to help all our clients have this visual insight, to know (& see) what a difference color can make in visual…

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Case Study: PR for Mighty Oaks Warrior Programs

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The Mighty Oaks Warrior Programs is described on their website as a program that “operates on a standing commitment to aid those suffering from Post Traumatic Stress with a specific calling to assist America’s active duty service members, veterans, and their families. We reach out to communities across our Nation and communicate directly with the United States Armed Forces to ensure that our women and men of courage receive the opportunity to participate in our Fight Club, family camp, marriage…

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