What Do Crowdfunding and Behavioral Psychology Have in Common? A Lot.

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By Israel365’s Shlomo Schreibman for FrontGate Media As a young teenager, my dream was to pursue a career as a psychologist. I have always loved people and found the relationship and interaction of our beliefs and actions fascinating. Five years ago, I became a Social-Industrial certified psychologist. Not the type that deals with serious issues such as depression and anxiety, but rather the type that helps individuals and businesses thrive using the latest behavioral psychology research. Since then, I have…

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SplashPlay Selects FrontGate Media for Faith-based Market Representation of Groundbreaking Fundraising Program

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SplashPlay Selects FrontGate Media for Faith-based Market Representation of Groundbreaking Fundraising Program For more information on SplashPlay or FrontGate Media, please contact: Lori Lenz-Heiselman – FrontGate Media 714-553-5181 Lori@FrontGateMedia.com Orange County, CA – FrontGate Media; the leading culture-engaged, family-friendly, faith-based media & marketing group, announced today a representation partnership with SplashPlay. SplashPlay is trivia with a purpose, providing non-profits with an innovative, fun and social fundraising opportunity. SplashPlay’s successful rollout in both the business and charity sectors through multiple clients including…

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What You Can Learn About Fundraising From My Daughter’s VBS

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This year my daughter’s Vacation Bible School is raising funds to build houses for people in Nepal who lost their houses in the recent earthquake.  Today was the last day of VBS and my daughter was scouring my car for loose change and peeking into my purse for any loose dollars.  She had already given this week, but her enthusiasm to give had grown to the point that donating more money was way more important than Crazy Hair Day. I…

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Marketing Tip: 5 More Ways for Non-Profits To Increase Donorship

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Last month we discussed how the most successful donor acquisition campaigns not only grab people’s attention with compelling imagery to collect a name and encourage monthly giving, but are transparent, too.   (Read Top 5 Ways for Non-profits to Increase Donorship.) At FrontGate, we have proven repeatedly that building dedicated, engaged donors is about relationship and accessibility. Here are 5 more things that successful donor campaigns do to increase giving and maintain long term donors. 1. THEY GO MOBILE!  Mobile apps have…

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Marketing Tip: Top 5 Ways for Non-profits to Increase Donorship

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Are you looking for ways to increase your online donorship? If you are a non-profit surviving in this day and age then your answer is a resounding YES! Increasing your online giving isn’t about getting someone to respond to a one-time offer, though it may start there. At FrontGate, we have worked thousands of campaigns over our 13+ years of serving, including past recognition as World Vision’s #1 Direct Email Partner for six years in a row. We have found…

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Marketing Tip: Using Facebook to Promote Your Non-Profit Brand

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Facebook is a useful tool for all brands and companies, but can be particularly useful for those who are marketing non-profit brands. Though Facebook can be a treasure trove of resources, some users are confused or lost when they venture onto the social media platform with their cause or company. We have rounded up tips and tricks to help you mak the most of Facebook, and move your cause to the top of the list!

Crowdfunding Tips – FaithLauncher for Christian Crowdfunding

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These days, it seems like every group or new project is using some sort of crowdfunding site. When raising funds for faith-based project, you are faced with navigating the hordes of sites for one that meets your standards for integrity and honesty.

FaithLauncher. unlike similar sites such as Kickstarter or Indiegogo, eliminates the kind of questionable content found on other mainstream sites, and also allows the fundraising group to keep the funds raised even if they don’t meet their entire goal.