Marketing Tips: Build Partnerships in the Faith Community

Do you want a guaranteed way to expand your reach to the Faith and Family audience? Partner with other Christian businesses, ministries, and organizations! By building mutually beneficial relationships with others in the faith community, you can cross-promote your products and services, reach new audiences, and grow your brand. Once you identify Christian partnerships that make sense for your brand, here are 3 ways to get the word out. 1️⃣ Email newsletter promotion: mention the brand partnership in your newsletter–and…

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Marketing Tip: Talk to your audience

Here’s how to use Christian podcasting to talk to your audience in new ways ⤵️ Audio marketing can be a valuable tool for Christian ministries, businesses, brands, and organizations. Podcasts are audio content that are usually generated around specific topic areas to engage with an audience. → A faith-based organization can use a podcast to discuss current matters in their industry and how they plan to tackle them. → A Christian ministry can use a podcast to share meaningful stories,…

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Marketing Tip: Build Partnerships in the Faith Community

Do you want a guaranteed way to expand your reach to the Faith and Family audience? Partner with other Christian businesses, ministries, and organizations! By building mutually beneficial relationships with others in the faith community, you can cross-promote your products and services, reach new audiences, and grow your brand. Once you identify Christian partnerships that make sense for your brand, here are 3 ways to get the word out. 1️⃣ Email newsletter promotion: mention the brand partnership in your newsletter–and…

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Marketing Tip: Look for Opportunities to Diversify

You’ve heard the saying, “don’t put all your eggs in one basket.” Well, the same goes for Christian digital marketing, and here’s why ⤵️ While you don’t need to pursue every distribution channel for your Christian Marketing, it’s important to try a few and find which ones work best for your audience. That way, you don’t miss out on reaching people via new forms of digital marketing. Here are 13 Christian digital marketing opportunities to try if you haven’t already:…

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Church Growth Digital joins FrontGate Family

We’re excited to share that we can connect you to even more Church Leaders!    With the addition of Church Growth Digital Magazine to our Christian Marketing Agency media family, you can now reach this email subscriber base of over 120,000 pastors and church leaders. Church Growth offers a unique opportunity for those looking to place Christian ads to reach this important audience. You can download our updated list of Church Leader options in the Excel grid linked below.  …

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Marketing Tip: Marketing Vs. Christian Marketing

Not sure your marketing efforts are reaching and engaging the ✨CHRISTIAN✨ audience? As a Christian marketer, you need to think carefully about who you are targeting, what messages you want to communicate, and which types of media will reach those audiences. It’s essential to have a deep understanding of what your Christian audiences care about–the faith-based audience’s interests, values, behaviors, and contexts to create relevant messages. Additionally, it can be beneficial for Christian marketers to leverage relationships with churches, ministries,…

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The Doctor of Digital Podcast featuring Scott Shuford

FrontGate Media’s Founder and Chief Engagement Officer Scott A. Shuford Appears on The Doctor of Digital™ Podcast to Discuss Marketing to the Faith-Based Christian Audience FOR IMMEDIATE RELEASE Orange County, CA – FrontGate Media, the leading faith-based marketing agency and media group, is pleased to announce that its Founder and Chief Engagement Officer, Scott A. Shuford, is appearing on The Doctor of Digital™ Podcast to discuss the benefits of marketing to the faith-based Christian audience. The Doctor of Digital™ Podcast…

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Marketing Tip: Write a Devotional

  Want to reach the Christian audience? Here are 4 steps to writing a devotional: 1. Think of a topic related to your brand that matters to your audience → Identify a problem they have, questions they want answered, or situations they’re likely working through. 2. Find scriptures related to your topic → Find stories in the Bible that relate to your audience’s experiences and passages that offer answers, solutions, and hope. 3. Relate to your audience and direct them…

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Marketing Tip: Be Authentic

  It’s easy for faith-based marketing companies to get caught up in the hoopla of social media and feel the need to present an idealized version of yourself or your organization. We all want to put our best foot forward, but it’s important to remember that authenticity in marketing is key. Being authentic in your faith-based marketing strategies doesn’t mean you have to share every single detail of your life with the world, but it does mean being honest about…

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