Facebook Adds Custom Audience Creation Options Based on Shopping Activity
You’ve been social sharing. Now start social selling! You know from our announcement last month that Facebook Shop set-up is now available through FrontGate (see the benefits write up here.) Right before the July 4 holiday, Facebook added several new Custom Audience creation options to help you to increase eCommerce activity through FB advertising. The new options available are: People who viewed products People who added any products to their basket People who purchased any products These options allow you…
Read More …