How to Use Short-Form Video to Grow your Christian Audience

If you want to grow your Christian audience, publishing short-form video content is essential. Short-form videos have become one of the best ways to reach and engage new audiences on social media platforms.  Short-form videos include Instagram reels, TikTok videos, Facebook reels, Pinterest video pins, and YouTube   “shorts.” These quick yet effective videos are an excellent way to quickly get your brand in front of new people. If you haven’t hopped on this trend, now is the time! Keep…

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The Top Social Media Outlets Ranked

It’s better to do one social platform very well than to do five poorly.  But with so many social media outlets out there, how do you choose? Consider your audience, your goals, and your preferences. When you target your audience on social media, target only the relevant platforms and communicate regularly.  Here’s how we see the top social media platforms we use to reach our clients’ audiences and why you should be on at least one of them, too!  Our…

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2022 Social Media Trends and Tips to Expand Your Reach

Social media platforms are a great place to reach and engage your Christian target audience. To effectively use social media in 2022, choose the best platform for you and stay up to date with social media trends to ensure you’re utilizing the platform to its fullest potential. It’s better to do one or two platforms with excellence than to do more and just be ok at them. Read on for social media tips to keep up with the trends. In…

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Social Media Tip: 3 Ways to Make Your Instagram Feed Engaging

Everyone’s all abuzz about Instagram these days, with it becoming more than just snaps of children and food. Business owners are taking note, and with the new-ish addition of advertisements and sponsored posts, it can be overwhelming for faith-based brands or any brand to know how to curate successful content without getting lost in the shuffle. Instagram grew tremendously last year.  At the end of 2013, 25% of smartphone users were filtering and ‘gramming to their heart’s content (source). That’s a…

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