The Top Social Media Outlets Ranked

It’s better to do one social platform very well than to do five poorly.  But with so many social media outlets out there, how do you choose? Consider your audience, your goals, and your preferences. When you target your audience on social media, target only the relevant platforms and communicate regularly.  Here’s how we see the top social media platforms we use to reach our clients’ audiences and why you should be on at least one of them, too!  Our…

Read More …

Marketing Tip: How to Handle the Critics

With the rise of online marketing and social media, there has also been a rise in the ability of customers to, well…complain. That’s just as true in Christian market as it is everywhere else.  Online forums such as social media and blogs have created a ripe ground for constructive comments, as well as difficult ones. How should a savvy marketer handle such complaints? We have some tips on handling the critics in a healthy way that keeps your brand intact…

Read More …