How To Start Your In-House Press List

How To Start Your In-House Press List From Scott A. Shuford, our Founder & CEO…. I didn’t know how to write a press release or who to send it to when I started the company that is now FrontGate in 2018, so here’s what I did. I found a press release like the announcement I wanted to write and changed their info to my info. I reworded the release to fit our brand and voice. I researched the 10-15 media…

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Christian PR Case Study: Public Relations for Dare 2 Share

Dare2Share has been inspiring teens to evangelism through events, resources. and positive, peer-to-peer relationship building. They also annually produce conferences, events, and now, Dare2Share LIVE, a day-long event focused on worship, ministry, and outreach to communities and schools.  Over the past 28 years, Dare 2 Share has inspired and equipped over 1 million teenagers and youth leaders to talk about their faith. FrontGate was engaged to support Dare 2 Share in promoting their mission to Energize the Church to Mobilize…

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Case Study: The Perfect Wave from Anchor Bay Entertainment

A great STORY is the start of every great movie project, and gives us as marketers a very solid starting point for our campaign.  Alternatively, there is nothing you can do in marketing to fix a bad story.   The only thing better than “a” story is a TRUE story. The Perfect Wave tells just such a story filled with adventure and hope, the true story of surfer Ian McCormack. As stated on the website for the film, “The Perfect Wave is the true story of…

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