11 Questions to Reality Check Your Marketing Before Q4

As we head into the final months of 2021, use these 11 questions to reality-check your Q4 marketing strategy and end the year strong.  1. Do You Know Your Audience? For your audience to know you, you first need to know them. If you haven’t already, create a profile of your ideal audience. Be as detailed as possible, and include information about demographics, socioeconomic status, occupation, hobbies, and interests. Once you’ve clearly defined your target market, you can create content…

Read More …

Marketing Tip: One Click Should Get Them Where They Need To Go!

  Marketing Tip: The link you select for any ad should bring people exactly where they need to go to take action. Don’t take people to the home page and hope they will click to your shop or donation page. Land people exactly where you want them to take action. For more marketing tips for your Christian business or non-profit, follow us on LinkedIn, Facebook, Twitter or Instagram.

Read More …

Christian Marketing Minute

Public Relations    Social Marketing    Web & Event Network    Media Buying    Testimonials      Marketing Tips      Case Studies Christian Marketing Minute How to Gather Effective Email Leads Obtaining contacts through email marketing can be a frustrating process. Even if you have amazing, shareable content, you are at the mercy of oft-shifting contact lists, overflowing inboxes, and subscribers who never even click “open.”  How do you collect viable email leads? How do you cull out old ones? What are tried and…

Read More …

How To Increase Your Direct Email Response

Direct emails are still one of the most popular and effective ways to reach out and get your Christian market target audience to respond to your message. The whole goal, in my mind, is to do this for the purpose of user acquisition and/or engagement, enabling you to market to these people directly in the future.  Whether you are emailing your own existing customers, or targeting new prospects using one of our email lists, there are a number of ways to…

Read More …