Marketing Tip: Limited-Time Offer

Did I get your attention? One of the most effective tactics Christian marketers use to increase sales are limited-time offers. By providing a sense of urgency and exclusivity, these offers can be powerful motivators for Christian consumers to take action. Though this method can sometimes be perceived as “gimmicky,” it’s important to remember that people love feeling like they’re getting a great deal on something they may not have otherwise purchased. Here are some limited-time offer examples: – For authors:…

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The Parable Group Expands Team; Bryce Richardson Joins as Email and Customer Specialist

THE PARABLE GROUP EXPANDS TEAM; BRYCE RICHARDSON JOINS AS EMAIL AND CUSTOMER SPECIALIST Contact: Sally Ross Tel. (805) 543-2644 x590 Email: sally.ross@parable.com (July 20, 2015) – San Luis Obispo-based marketing agency, The Parable Group, announced today that Bryce Richardson has joined their team as Email and Customer Specialist. Bryce has a 6-year background in marketing and digital services with specialties in project management, statistical analysis, email coding/delivery, list segmentation and web design. Bryce joins The Parable Group most recently from Henry Madison Research, Inc. where…

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