Shari Black hired as senior director of marketing for Specialty Publishing division
(Nashville, TN) November 26, 2018—HarperCollins Christian Publishing (HCCP) announced that Shari Black has joined the organization as senior director of marketing for the Specialty Publishing division.
Black offers over 20 years of key account sales and marketing experience implementing long-term strategic plans, as well as leading cross-divisional teams with companies such as Warner Bros. Entertainment, The Walt Disney Company, and Walmart. In these roles, she has worked on bestselling brands such as LEGO, Mattel, DC Comics, J.K. Rowling, Toy Story, and Tarzan.
As senior marketing director for HCCP’s Specialty Publishing division, Black will cultivate author and agent relationships, as well as create strategic marketing plans for Thomas Nelson gift, Zondervan gift, and Tommy Nelson titles. She will also spearhead key projects across the division.
“Shari’s leadership and retailer-focused approach to executing marketing strategies will be a tremendous addition to our team,” says Michael Aulisio, vice president of Marketing for HCCP’s Specialty Publishing division. “We are thrilled to gain her years of experience working with global brands and to apply her insights to our books and our authors.”
About HarperCollins Christian Publishing: The world’s leading Christian publisher, HarperCollins Christian Publishing Inc., comprises both Thomas Nelson and Zondervan publishing groups in addition to Olive Tree Bible Software. The Company produces bestselling Bibles, inspirational books, academic resources, curriculum, audio and digital content for the Christian market space. Also home to BibleGateway.com, the world’s largest Christian website, and FaithGateway.com, an online community dedicated to helping people grow in their faith. HarperCollins Christian Publishing is headquartered in Nashville, TN with additional offices in the U.S., and Mexico. For more information visit www.HarperCollinsChristian.com