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The Christian Post

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The Christian PostThe Christian Post is #1 Christian digital news media outlet and has been the default source for Christians of all walks of life to get informed of current events reported from a biblical worldview.

The Christian Post was established in 2004 with the vision of delivering news, resources, and commentaries relevant to the United States and the World. The Christian Post draws attention to notable activities of influential figures such as pastors, church and ministry leaders, artists, educators, and business leaders in every industry of the society.

Since its establishment, the company has developed Christianpost.com and the Christian broadcast website Goodnewsline.com, in addition to partnerships with a worldwide network of Christian media companies such as Crossmap.com, Breathecast.com, and BiblePortal.com.

Christianpost.com is the leading Christian digital news provider in the U.S. and the world. With daily breaking news updates on domestic and international issues and events, The Christian Post aspires to persistently bring the unchanging truth of the Gospel to the ever-changing world today, be the unrelenting voice of the voiceless, and defend the persecuted believers from around the world.

Market Analysis

Did you know that 81% of Faith Driven Consumers (FDC) are willing to spend fully half of their budget with faith-compatible retailers – significantly more than 55 percent of the broader, non-faith driven Christian consumer market?

While 76.5 percent of the U.S. population profess to be Christians, the FDC subset represents 41 million consumers (the largest minority segment in the U.S.) and a $2 trillion annual market.

Moreover, 93% of FDC value the Faith Equality Index (FEI) – the benchmark by which Corporate America demonstrates its commitment to true equality through full workplace and marketplace inclusion of the FDC community. FDC are willing to commit significant percentages of their discretionary spending with faith-compatible brands.

Advertising with The Christian Post enables brands to reach over 6MM monthly visitors, who are part of this highly passionate and lucrative FDC subset.   

Benefits include:

1. Targeted Audience: The Christian Post provides advertisers with access to a highly targeted audience of Christian readers and followers. This allows advertisers to reach a specific demographic interested in Christian news, faith, and related topics, ensuring that their message resonates with the intended audience.

2. Brand Alignment: Advertising with The Christian Post enables advertisers to align their brand with the #1 most respected and reputable Christian news publication. By associating their brand with this #1 platform that focuses on Christian values, advertisers can enhance their reputation and build trust among the Christian community.

3. Engaged Readership: The Christian Post has a dedicated and engaged readership that actively seeks out Christian news and content. By advertising with us, advertisers can tap into a community of readers who are more likely to pay attention to and interact with their advertisements, resulting in higher engagement rates.

4. Diverse Advertising Options: The Christian Post offers a range of advertising options, including display ads, sponsored content, targeted email campaigns, and more! This diversity allows advertisers to choose the format that best suits their marketing goals and budgets, ensuring optimal visibility and impact.

5. Credible Content Environment: Advertisers benefit from the credible and reliable content environment of ChristianPost.com. By placing their ads alongside high-quality Christian journalism, advertisers can enhance their brand’s credibility and foster positive associations with their products or services while driving this target audience to their landing page.

6. Cross-Platform Reach: In addition to its website, The Christian Post has a strong presence across the leading social media platforms. This enables advertisers to extend their reach and connect with The Christian Post audience through multiple channels, increasing the exposure and impact of their advertising campaigns.

7. Tracking and Analytics: We provide advertisers with comprehensive tracking and analytics reporting to gauge the performance of their advertisements. By gaining insights into metrics such as impressions, click-through rates, and conversions, advertisers can assess the effectiveness of their campaigns and make data-driven decisions for optimization.

Contact a FrontGate Engagement Specialist.

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