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“Everyone Needs Hope” pre-sale campaign launches
for Max Lucado’s 2018 title “Unshakable Hope”

Thomas Nelson Donating 1-for-1 Until Book Launch August 7

Nashville, TN (June 1, 2018) — For every pre-ordered copy of Max Lucado’s forthcoming book, Unshakable Hope: Building Our Lives on the Promises of God, Thomas Nelson will donate a special paperback edition to two specially-chosen international ministries.

Each pre-order purchase of  Unshakable Hope can be registered at through August 5. The purchaser chooses the Salvation Army or Prision Fellowship International for their donation. Thomas Nelson then ships special paperback books to the two ministries.

“Max Lucado and Thomas Nelson are proud to support these vital ministries which are providing hope to the most vulnerable,” says Mark Glesne, Marketing Director, Thomas Nelson. “We hope the message of Unshakable Hope will point hurting people to the unfailing promises of God.”

In Unshakable Hope, Lucado applies God’s promises to every area of life, including insecurities, disappointments, depression, illness, condemnation, and the question of evil in the world. With a storyteller’s gift and a pastor’s heart, Lucado points readers to a God whose promises are unchanging and whose love is beyond measure.

“Build your life on the promises of God. Since his promises are unbreakable, your hope will be unshakable,” Lucado writes. “The winds will still blow. The rain will still fall. But in the end you will be standing—standing on the promises of God.”

With more than 130 million products in print, Max Lucado is America’s bestselling inspirational author. His writings have been shaped into bestselling books, videos, devotionals, songs, greeting cards, booklets, Bible studies, commentaries and theatrically-released movies. Lucado has been featured on countless national media outlets including The TODAY Show, Good Morning America, NPR’s All Things Considered and Fox & Friends. Max and his wife of over 35 years, Denalyn, call San Antonio, Texas, home. Max has served the people of Oak Hills Church since 1988.

Thomas Nelson is a world-leading publisher and provider of Christian content and has been providing readers with quality inspirational product for more than 200 years. As part of HarperCollins Christian Publishing, Inc., the publishing group provides multiple formats of award-winning Bibles, books, gift books, cookbooks, curriculum and digital content, with distribution of its products in more than 100 countries. Thomas Nelson is headquartered in Nashville, Tenn. For additional information visit

Contact: Jana Muntsinger, MMPR,, 281-251-0480