ECPA Summit to present industry’s most comprehensive data from POS, publisher, digital and consumer:
April 28-30, Focus on the Family, Colorado Springs
For the first time in Christian publishing, the most comprehensive, multi-channel data provided by Nielsen BookScan and representing 85% retail sales, including POS, publisher, digital, and consumer will be presented at the upcoming ECPA Leadership Summit for Christian publishing managers and their teams, April 28-30, 2014. Presented by Nielsen’s Charlie Friscia, this will be an information-packed session not to be missed; giving the first-ever broad snapshot of the Christian publishing industry through Nielsen’s data — which is now the basis for the new ECPA Christian bestseller lists. Charlie is the Director of Client Solutions at Nielsen Book US – a subsidiary of The Nielsen Company. He joins a strong line-up of experts slated to present at this year’s event on industry analysis, utilizing key data, faith & culture, business strategies, and more. The event also includes the ECPA Awards & Anniversary Banquet, with Alumni Reception held opening night. Registration and program information is detailed at ECPALeadership.org.