(Nashville, Tenn) Sept. 21, 2012 –The Voice,the new Bible translation from Thomas Nelson, Inc., the world’s largest Christian publisher, is joining with World Vision, the Christian humanitarian organization, to offer the chance of a lifetime to the grand prize winner of an exciting new sweepstakes: a World Vision trip to Africa. The sweepstakes, which kicks off on September 27, is part of an ongoing initiative by Thomas Nelson, Inc.’s God’s Word in Action program, and World Vision, to encourage people to “stand up for the poor and the orphan; advocate for the rights of the afflicted and those in need” (Psalm 82:3 –The Voice).

There are several ways for people to enter the sweepstakes online, through social media, and at Thomas Nelson retail partners:

Participants will have the chance to win one of ten prize packages. In addition to the trip to Africa, the Grand Prize package includes two hand-made Argentinian Leather editions ofThe Voice Bible, and twelve copies ofThe Voice New Testamentto give away.Other prizes include a leathersoft edition ofThe Voice Bible, six copies ofThe Voice New Testamentto give away, and one copy ofSongs from The VoiceCD.

“All of us at Thomas Nelson are excited about this new sweepstakes. Not only does it underline our commitment to helping people put God’s Word into action, but it has the potential to change lives through the grand prize trip to Africa,” says Blake Aldridge, senior director of marketing for the Thomas Nelson, Inc. Bible Group. “It’s also a way for Thomas Nelson to support our valued retail partners, by helping to draw people to their stores and websites.”

The Voice Bibleis the latest groundbreaking translation work from Thomas Nelson, Inc.It is the result of a unique collaboration among scholars, pastors, authors, poets, musicians, and other artists. The 120-member team strove to translate each word of Scripture into a story that is faithful to the original text, easier to understand today, and yet conveys the beauty and timelessness of Scripture. For more information aboutThe Voiceand for a free download of the New Testament, please visitwww.HearTheVoice.com.

God’s Word commissions us to "stand up for the poor and the orphan; advocate for the rights of the afflicted and those in need" Psalm 82:3 (The Voice). Thomas Nelson Bibles is committed to put God’s Word into action and give back. Donating a portion of profits to World Vision, we are helping to eradicate poverty and preventable deaths among children. To learn more and discover what you can do visitwww.seegodswordinaction.com.

World Vision is a Christian humanitarian organization dedicated to working with children, families, and their communities worldwide to reach their full potential by tackling the causes of poverty and injustice. They serve the world’s poor – regardless of religion, race, ethnicity or gender. For more information on their efforts, visitwww.worldvision.orgor follow them on Twitter at @WorldVisionUSA.

Thomas Nelson, Inc., a HarperCollins company, is headquartered in Nashville, TN and one of the leading trade publishers in the United States. The Company is the world’s leading provider of Bibles, inspirational books and digital content, with product distribution in over 100 countries. Live Event Management, Inc., a Thomas Nelson company, is a national leading producer of live events. For more information, please visitwww.thomasnelsoncorporate.com.

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Contact Kelly Hughes, DeChant-Hughes & Associates
kelly@dechanthughes.com/ 312-280-8126