For Immediate Release: September 9, 2004

CHRISTIAN MUSIC PLANET EXPLODES
DURING FIRST 2 YEARS WITH FRONTGATE MEDIA

Nashville, TN – Serving as the advertiser’s gateway to the Christian audience, FrontGate Media recently celebrated the second anniversary of Christian Music Planet magazine, the industry’s most-read music and entertainment consumer publication. Christian Music Planet, founded by EMF Broadcasting—also home to the K-LOVE and Air 1 radio networks—currently has a nationwide circulation of over 150,000 readers, including 125,000 donor subscribers and subscribers.

Support orbiting around Christian Music Planet has skyrocketed over the last year-and-a-half, with the FrontGate Media breaking all past records for advertising in the September/October 2004 issue. FrontGate Media has linked the magazine with a diverse group of advertisers ranging from every segment of the marketplace—record labels, publishers, non-profit organizations, colleges and more. Retail giant Target, Franklin Graham’s Samaritan’s Purse, Integrity Music and Tyndale House Publishers, among others, advertise with the magazine. As a result, all of the publication’s standard premium positions have been reserved through 2005, immediately prompting the magazine to add additional premium spots in Music & Book Reviews feature sections.

According to Jeff Moseley, president of INO Records, home to platinum-selling artist MercyMe, “With 150,000 circulation, Christian Music Planet is a fantastic place to tell people about our artists’ new music. Christian Music Planet is a great Christian music publication that we support!”

“Christian Music Planet is a very effective way to reach a broad audience beyond CBA periodicals,” says Jeffrey W. Smith, Senior Marketing Manager of Bibles for Tyndale House Publishers. “If you want to generate sales through all channels, Christian Music Planet is an excellent addition to your print media plan."

"Christian Music Planet serves us well!” says Paige Green, Community Relations Manager for the Operation Christmas Child program, part of Franklin Graham’s Samaritan’s Purse. “Their readership reaches our core Christian audience, and when combined with our radio efforts on the KLOVE and Air1 networks, we get a great one-two punch from our ongoing campaigns."

Christian Music Planet reaches a predominantly female audience, the core demographic made up of women 25-44, most likely married and with children—the most active consumer in the Christian audience. As such, the publication draws readers in by going beyond the typical artist biographies to highlight the personal lives and ministries of artists. Featuring in-depth artist interviews, insightful columns and compelling articles about the world of Christian music, Christian Music Planet seeks to enrich the faith and lives of its readers.

FrontGate Media is the one-stop advertising sales and representation firm specializing in the Christian market. Christian market veteran Bruce Adolph, who has over 25 years of experience in publishing, media marketing, advertising sales, retail and concert promotion, founded the agency in 1989. Since then, the FrontGate Media has worked directly with advertisers at no cost to create targeted media plans reaching virtually all demographic segments of the Christian market audience through its market-leading media vehicles, including print publications, e-media, retail and live events. Advertising clients include companies in the publishing, music, gift, non-profit, retail, television, film and tourism industries.


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