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| Gospel Music Channel Promotions Increase Sales
From 20-57%
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"The Gospel Music Channel played an integral part in the tremendous success we've experienced on iTunes with Hillsong Live:This Is Our God," states Chris Estes, director of digital marketing for Integrity Music (Provident-Integrity Distribution). "In the first week of release, we've seen the album rise to No. 4 on iTunes' All Genre, Full Album download charts ahead of major mainstream acts like Lil Wayne and Rihanna. Without a doubt, we know that the digital support and marketing initiatives through the Gospel Music Channel helped us hit this mark."
GMC promotions have proven to positively impact album and tickets sales, online traffic and awareness. For the Music Builds Tour featuring Switchfoot, Third Day, Robert Randolph & The Family Band, and Jars of Clay, the promotional partnership resulted in ticket sales increases of between 20% and 50% following exposure through the Gospel Music Channel. Additionally several leading artists across all music styles have observed week-on-week sales increases according to SoundScan from 20% to 57% following coverage on GMC, including Natalie Grant, Karen Peck and New River, David Crowder Band, Marvin Sapp, Trin-i-tee 5:7, and Casting Crowns just to name a few.
The exclusive E-motion promotions feature extensive online and email exposure as well as affordable on-air opportunities for TV and VOD exposure over the course of two to four weeks. The promotions reach the full spectrum of the Gospel Music Channel audience: 40 million US homes, up to 1,000,000 web site views, and more than 100,000 email subscribers.
MEDIA
SERVICES | Gospel Music Channel Rate Card
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| NewReleaseTuesday.com Announces Successful Launch Of NRT Mobile Christian Music
App For iPhone and iPod Touch
| BOISE, ID – NewReleaseTuesday.com (NRT), a Christian music, social and entertainment mega-site and part of the FrontGate Media group, has announced the successful launch of NRT Mobile, the first Christian music application for Apple’s popular iPhone and iPod Touch.
During the initial 30 days of availability through Apple’s popular iTunes App store, NRT Mobile was downloaded over 5,200 times and saw over 250,000 page views, pushing NRT Mobile as high as #59 in the Top 100 Free Music Apps.
“Our ability to get the word out about NRT Mobile to core Christian music fans gave us an incredible launch that went well beyond our expectations,” says NRT founder, Kevin McNeese. “The application’s traffic is close to matching that of NewReleaseTuesday.com, a site that sees 100,000 unique visitors a month. This is content that Christian music fans are wanting everywhere they go, without being tethered to a computer or mobile internet browser, and we’re happy to be the first to bring it to them.”
Feedback has also been extremely positive and has provided the development team with more ideas to continue to improve NRT Mobile. Work is already underway for an early summer update that will incorporate exclusive NRT content into the application including exclusive artist interviews, articles, devotionals, music news and NRT’s popular New Christian Music PodCasts. |
Read The Complete Press Release
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